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Posts by Olga Pohl

UX writers, don’t try to be cool

This was originally posted on medium.com. Kinneret Yifrah is a leading UX writer in her native country of Israel and founder of microcopy studio Nemala. She has also written Microcopy — The Complete Guide of which several thousand copies have sold in over 40 countries worldwide. In the interview, Kinneret reveals the story of her […]

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